Willow Moon Guisborough, like most local retail businesses, were hit hard following lockdown as they were unable to continue trading due to the closure of the shop.
Thanks to the proactive approach taken by owner Julie Hart, we worked together to create an online version of their physical shop with full e-commerce features. The shop is hosted on one of the new .shop domain names.
After just one month the new website is taking orders on a daily basis and the team at Willow Moon are keeping busy fulfilling them and offering free local deliveries.
Most business owners are now finding new ways to keep trading during these uncertain times. Willow Moon found theirs.... how will you move forward with your marketing in this new world?
We're often asked about content marketing and one of the oldest forms of this is a printed newsletter. They can provide valuable, information-rich content that your customers and prospects want. They can be an effective compliment to online promotions or serve niché markets where print is a preferred format.
Given the overall decrease in print and a shift to digital marketing, a printed newsletter can stand out to the recipient, unlike its' online version that can get lost in an already overcrowded inbox.
Twice a year we design and print seasonal newsletters for GMA Healthcare in traditional tabloid format. The newsletters are personalised to each home and include predominantly visual content to illustrate their extensive social calendars. Not only a great marketing tool but a way for the homes to collate a chronological events gallery and also satisy criteria set by the Care Quality Commission. #newsletters #newsletterdesign #printednewsletters
Graphic Designers produce images that visually communicate information to a particular niche audience. They use software, apps and other digital tools to create designs from logos to brochures, social media graphics, roller banners, and more.
Finding a good Graphic Designer is difficult as the skill set they need to demonstrate is vast. Here's our top five qualities of what to look for in your next Graphic Designer to ensure your return on investment...
1. Impressive Creativity
Graphic design is a field where you will find the perfect blend of technology, art and creativity. It is a creative art, so if you are a graphic designer, then you must have that creative soul. An effective Graphic Designer must be creative and they must be able to apply their creativity into their designs at all times. They don’t just follow the latest trends; they find motivation everywhere and even within themselves.
According to Adobe, companies that foster creativity enjoy 1.5x greater market share. Design-led companies invest heavily in powerful customer experiences – a key element to tackle if you want to get your customers’ attention and motivate them to keep coming back.
2. Highly Communicative
A Graphic Designer needs to work diligently with others. If they can’t communicate their ideas openly, you’re going to struggle to cooperate effectively. They must be willing to be a good team player and a good listener all at the same time; otherwise you’ll have trouble working with them.
An effective designer needs to be able to understand how effective communication works.
3. Ability to Solve Problems
Graphic Designers solve problems on a daily basis but the main concern really is that most problems are boring. An effective Graphic Designer must don the artistic cap and make it a fascinating one for the audience. It’s the artistic ability that will make them solve the problems and make boring designs really, really interesting.
4. Open to Change and New Learnings
Aside from the fact that Graphic Designers are remarkable in creating something out of nothing, they are also great in re-designing something thinking whether they can outshine the design or not. Graphic Designers have an enduring need to make everything better, something that makes them see chances where people typically don’t.
An effective Graphic Designer is humble in embracing new ideas from others and they love to keep up with all the new developments to get ahead of latest trends.
5. Know the Importance of Patience
Patience is the key to long term success in Graphic Design. An effective Graphic Designer has the patience to endure working on an idea that resembles with the needs of the client. Coming up with a design that pleases a client and the respective niche audience requires patience and hard work.
Are you ready to find that effective Graphic Designer with us? Are you ready to take your business to the next level with our eye catching designs that really do work? GET IN TOUCH TODAY TO FIND OUT MORE.